Methods
4i Approach
Our signature 4Is Approach is designed to guarantee an effective integration of the lobbying and business objectives. It gives a toolbox which tracks down and controls the four most important drivers of a Government affairs plan.
Issue
Identification of topics on a regulatory level, as well as analysis of threats and opportunities (potentially) affecting the Client.
Institution
Identification of the stakeholders related to the selected issues.
Interest
Identification of the stakeholders’ interests/positions on each issue.
Information
Identification of the «negotiating» position of the Client and of the messages to be used.